Our New Logo

It’s been a little over a month since our new logo made its debut on The Happiest Blog on Earth. What an adventure it was choosing the right look, colors and more to go with our existing voice and feel at The Happiest Blog on Earth.

This whole experience was totally new to me, we did not even have a logo up until this point. It was something I had been putting off because I didn’t know the direction I wanted to go with it. I only knew the direction I didn’t want to go.

Logo Wanted

My dear friend Elaina of Enchanted Type is a fairytale-inspired greeting card and art print designer. I knew from the get-go I wanted her to design my logo, but there was a problem.

We’re friends and while she’s done logos in the past, logos aren’t her main gig anymore. Instead she brings all the Disney feels into your home with instant digital downloads inspired by your favorite Disney movies and attractions.

Enchanted Type Art Print

I love her style and how she incorporates Disney elements without being over-the-top. Even non-Disney fans love her work, but Disney fans love it even more when they find the little “Easter Eggs” that give a nod to their Disney favorites. Like this very Merry Birthday card with stacked teacups resembling some I think I’ve seen before ;).

Birthday Cards by Enchanted Type

By now I am sure you can see why I wanted Elaina to design my logo! Even though we’re friends I wanted to make sure she felt comfortable declining. But I am glad she didn’t!

Logo Concepts

The beginning phase of creating a logo with Elaina was so much fun. I answered lots of questions about my business, my readers and what I envisioned for my brand. A couple of things I knew I didn’t want? Mouse ears, castles, red and yellow. Yup, I know those things totally speak Disney but I was looking for something visually appealing that didn’t scream Disney. I wanted it to evoke a sense of Disneyland but not be too much at once. We used a secret Pinterest board to share ideas and color schemes. Here’s a peek at some of those secret pins.

She began by presenting me with 3 different black and white concepts. The original concept I chose is pictured below. You’ll notice we made some adjustments to the fonts and other details in the final rendition.

Initial logo concept

While I won’t share the other concept art here, I will share the inspiration behind each one:

  1. Mad Tea Party with a Minnie Mouse spin on the design
  2. Peter Pan’s Flight with an art deco feel
  3. And the one I chose, Geometry Play

Now, I’m sure you’re wondering why I’m not sharing all those concepts today. The answer is I wanted the logo decision to be totally my own. I enlisted a few trusted friends and family members for feedback and support but wanted to keep my mind clear for a final decision. Plus, if Elaina ever decides to use those basic concepts in any of her artwork, I want it to debut in her store first.

Logo Colors

After choosing my final logo design, I got 5 different color schemes. Oh. My. Goodness. Color is my favorite! This was the hardest decision I had to make. There was one color scheme that just spoke to me so loudly. I wanted those colors to cover my logo. It included every color that makes me happy and reminded me very much of a certain handbag I want to own someday. You know what I mean?

But, I ultimately decided it was too much of me and maybe wouldn’t appeal to my entire audience. But to say it was very girly and very pink and purple is a good overall statement.

Final Logo

The final logo, as I mentioned earlier was nick-named “Geometry Play” in the concept phase. Like designs on Enchanted Type, my logo pulls inspiration from Disneyland in many ways. One is the way the patterns evoke a sense of the “it’s a small world” facade and Disney Legend, Mary Blair’s artwork.

It also uses colors from vintage Disneyland signage and I feel really captures what I’m all about here at The Happiest Blog on Earth—a lot of fun, a lot of Disneyland, and a lot of time-tested tips and valuable Disneyland Resort advice.

It’s funny how something so simple can make me so happy! And incase you’re wondering, this is not a sponsored post. I was a regular paying customer for this project and couldn’t be more pleased with the results. I love how the design pulls all my abstract ideas together to form the brand I am building. And of course, I hope you like it too!

Disneyland expert who also loves the beach, flip flops and pink nail polish.

It’s Packed! How to Deal with Crowds at Disneyland

We’re approaching big crowds at Disneyland and today we’re talking about how to deal with maximum crowd levels at The Disneyland Resort when it’s super packed.

Disneyland Tips | Disneyland Planning | Crowds at Disneyland
It’s Packed! How to deal with Disneyland crowds.

Continue reading It’s Packed! How to Deal with Crowds at Disneyland

Disneyland expert who also loves the beach, flip flops and pink nail polish.

Disneyland Park Plans

“Don’t freak out, it’s just Disneyland” is easier said than done, that’s why this year we’re bringing you custom Disneyland Park Plans from The Happiest Blog on Earth.

Our Disneyland Park Plans are unlike anything else you’ve seen and are nothing close to basic. They’re designed to help you enjoy time with family, relax a little on your vacation and make lifelong memories—no freaking out required.

Plan the perfect Disneyland vacation!
Plan the perfect Disneyland vacation!

Continue reading Disneyland Park Plans

Disneyland expert who also loves the beach, flip flops and pink nail polish.

Minnie Moments: Dole Whips

Minnie Moments are a special feature written by my “Minnie.” She’ll share her kid-friendly perspective, ideas and memories in her very own posts, with very little editing or coaching from mom. Please enjoy her posts and share them with your kids. We also encourage you to post family-friendly, uplifting comments on your kids’ behalf. 

 HarshLight / Foter.com / CC BY

What you might like about the Dole Whips are…
  • They have the famous pineapple taste
  • They are really creamy
  • They are refreshing and cold
  • They don’t cost a lot
  • They are a light snack
Don’t cost a lot 
 Oh so sweet!

Hits the spot

mighty.travels / Foter.com / CC BY

Disneyland expert who also loves the beach, flip flops and pink nail polish.